Ecommerce SEO

January 21, 2008

Google Indexing

Filed under: SEO General — Tags: , , , — admin @ 12:42 am

When looking to get a large footprint in the search engines, it is important to have your indexed properly. I use Google indexing as a marker for my success.

It is easy to check your indexing, you can do this by typing ’site:domain’ in the search bar on the search engines.

The number in the top right will tell you how many pages you have indexed. The more the better.

This indexing is important because if you dont have your pages indexed then you wont rank in the SERPS for any of these pages and this means you are reducing the number of phrases that you can be found by. I like to call this a footprint.

The way to get more pages indexed is to try and work on linking to the key places in your site. I count a key place as a starter for a particular branch of a site. As an example, home is the top, on the second level would be the categories, sub-categories third and products fourth. Anchor link from a product to a category in the actual body description. Then write a review about the product in an external forum or on a blog and point some links into the product. Then try and place a few deep links from SEO friendly directories to the category. This method will help you to get the particular category indexed.

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